IDS 2026 RV Industry Trends Report

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How RV Dealers Are Using AI

In our 2025 survey, RV dealers across North America anonymously shared how they are currently using AI.

“ Creating ads, assisting with promotional parts of our company plan.”

“Using ChatGPT to help me with parts and service estimates. ”

“ CRM follow-up and engagement.”

“ Training and customer service. ”

“ Marketing and communications. ”

“ Lead response and tracking.”

“Uploading historic part sales numbers to analyze trends and assist with updating mix/max levels and stock order numbers.”

“ Recording meetings and mock sales calls.”

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